We cooked and ate the thing, but I’m not sure we digested it.
We wrote a 105-page business plan this year. The exercise was mostly a success in getting my managers to write out and share their thinking. The entire company was invited to read the plan and review it, but very few actually did. Only a portion of the senior executives read each other’s sections. The end result was an excellent roadmap, although I’m a fan of the Helmuth von Moltke the Elder quote “no plan survives first contact with the enemy.”
We cooked and ate the thing, but I’m not sure we digested it.
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